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Tools and hints for webmasters

Google PageRank™; promoting your site; earning
revenue; checking coding; about the Internet.

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Displaying Google's PageRank: created a type of figure of merit for web pages. They state:

"PageRank reflects our view of the importance of web pages by considering more than 500 million variables and 2 billion terms. Pages that we believe are important pages receive a higher PageRank and are more likely to appear at the top of the search results."

"PageRank also considers the importance of each page that casts a vote, as votes from some pages are considered to have greater value, thus giving the linked page greater value. We have always taken a pragmatic approach to help improve search quality and create useful products, and our technology uses the collective intelligence of the web to determine a page's importance." 1

Pageranks range from 1 to 10. Zero is used for penalized or non-analyzed pages. It is on a base 10 logarithmic scale like the Richter Scale.

page rank symbol

A free Pagerank Checker, as shown above, can be downloaded from It can generate an image containing a page rank for any website page or homepage.

Domain Crawler provides PageRank and other data at They provide coding for a handy widget that displays the website's Page Rank over the past two years. Shown below is their large graph; a small graph is shown on our home page.


Promoting your web site:

add url To promote your website, you may wish to check out It's a resource for do-it-yourselfers where you can learn to prepare your pages for the search engines, then use a sophisticated url submission robot to submit your web pages to all the important search engines and directories. You'll also find tutorials about website promotion, submitting to yahoo, and much more. Best of all, you can use the site for free -- if you like it, pay what YOU think it's worth! The guy who runs it has reinvented tipping! Donate nothing and they keep your account active for four months; donate $10.00 and they keep it active for a year.

Accept payments and donations from visitors to your website:

Sign up for PayPal and start accepting credit card payments instantly.
Full disclosure: PayPal pays us a small bonus if new merchants sign up with PayPal by clicking on the above image.

Earning money from your website:

We have found Google AdSense text ads to be a reliable source of income. Google tries to place ads on your web site that are a match to the content of each particular essay. Visitors sometimes appreciate them because they are so closely linked to the essay on which they appear.

Please be certain to read the contract in full. They do not allow you to use Google Adsense ads along with context based ads from another supplier on the same web site. You cannot encourage visitors to click on any ads on your website -- whether supplied by Google or not. For example, you can put the message "sponsored link" above an ad, but not "click below to visit our sponsor."

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Check your home page's coding, load time, and links:

bullet SiteInspector checks your sites browser compatibility, links, popularity, load time, "Submit It!" readiness, spelling and HTML validity. No charge. See:

bullet NetMechanic will check your pages' load time, for free. See:

bullet Broken link checkers - all free:
bullet Xenu's Link Sleuth:â„¢ "Link verification is done on 'normal' links, images, frames, plug-ins, backgrounds, local image maps, style sheets, scripts and java applets. It displays a continuously updated list of URLs which you can sort by different criteria. A report can be produced at any time." See:

bullet W3C Broken Link Checker: This was created in 1994 by the chief standards body for HTML coding. See:

bullet also has a link checker at:

Information about the Internet:

bullet WayBackMachine has stored more than 10 billion pages -- over 100 terabytes of data -- in its archives. Their goal is to build a digital library and other cultural artifacts in digital form for public access. You can view web sites, frozen in time as they existed as early as 1996. See:

bullet Alexa, a web navigation service, has compiled some interesting information about the Web: number of domain names, number of unique host machines, number of intermittent sites, etc. See:

bullet Network Wizards conducts an Internet Domain Survey survey gives the total number of Internet hosts on a semi-yearly basis. See:

bullet Website Services Magazine provides "helpful and valuable information about online business trends, industry insights and best practices." They offer a free subscription to their magazine in either printed or downloadable format.

bullet According to a Pew Research Center poll, as of 2007-FEB, 47% of Americans have a broadband connection at home, 15% have dial-up Internet access, and 29% do not use the Internet. The latter group have a median age of 59, and 25% report a household income under $20,000 a year. Pew reports:

"Many report worries about information overload and few link information technology to greater control over their lives. Moreover, non-internet users are apt to see the online environment as a dangerous place -- that is, a place with inappropriate or irrelevant content. Given that these non-users are people with worries about information technology and not a lot of extra disposable income, luring them online won't be an easy task." 2

Site navigation: Home page > Internet links > For webmasters > here

References used:

  1. "Corporate information: Technology overview,", 2010, at:

  2. John B. Horrigan, "Why it will Be Hard to Close the Broadband Divide," Pew Research Center, 2007-AUG-01, at:

Copyright © 1995 to 2010 by Ontario Consultants on Religious Tolerance
Latest update and review: 2010-JUN-29
Author: B.A. Robinson
Hyperlinks checked on: 2003-OCT-15

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